CASE STUDY / 15

Stella Artois

INTEGRATED CAMPAIGN · LIVE PERFORMANCE

Host Beautifully

A Stella Artois campaign combined photography, social films, live-event capture and a John Legend performance film.

15 · STELLA ARTOIS

Host Beautifully

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THE OVERVIEW

Host Beautifully was a Stella Artois campaign that combined holiday photography, social films, live-event capture and a John Legend performance film.

THE STRATEGY

Use one consistent visual treatment across holiday photography, social content and live performance capture, planning each shoot for its format while keeping the hosting theme recognizable.

MY ROLE

Supervising Producer & Line Producer · VaynerMedia

Led capture and production, oversaw photography and prop styling, and executive produced the holiday and John Legend films.

FILM

Stella Artois: John Legend Under the Stars

STILLS

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