CAMPAIGN / 03.01.4

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03.01.4

iHeartRadio

iHeartRadio Social

BRANDING · SOCIAL · TENTPOLE EVENTS

iHeartRadio Social

Brand kits for iHeartRadio’s tentpole events, built to run across social, print, TV, billboards and in venue.

01.4 · IHEARTMEDIA

iHeartRadio Social

THE OVERVIEW

TheStudio created the creative behind iHeartMedia’s own marketing, building brand kits for its tentpole events that ran across social, print, billboards, TV, activations and in venue.

THE STRATEGY

Treat each tentpole as a system rather than a one-off: one kit built for every format, with CGI and 3D animation for all in-venue content.

MY ROLE

VP, TheStudio · Executive Producer

Oversaw delivery of every asset and executive produced all of the animation and video creative.

FILM

STILLS